About

Michael Carson leads Supply Chain & Logistics Advisory across EMEA and APAC, helping occupiers unlock operational value through strategic real estate decisions. His expertise spans B2B distribution, retail, manufacturing, fashion, and elite sports, where he translates supply chain complexity into tangible business outcomes—driving margin improvement, resilience, and growth.

Before joining Cushman & Wakefield in 2022, Carson served as Group Commercial Director at Libra Europe Consulting and spent over five years at SIG as Supply Chain Director for its Exteriors division. His background in operational leadership gives him a distinctive lens: he approaches location, format, and specification not as transactional variables, but as strategic levers that shape supply chain performance and bottom-line results.

Carson works with clients to align real estate with broader business strategy, turning property decisions into competitive advantage. Based in our Edinburgh office, he advises across sectors and geographies, delivering insight-driven solutions that go well beyond the deal itself.